Monday, August 17, 2009

Want To Sell Your Home - Offer a Bargain!

Want to sell your home and sell it faster than your neighbor? Here's the trick - offer a bargain. According to a recent article in The Wall Street Journal, those who price their homes aggressively "are selling their homes much faster." I can tell you from personal experience that this is certainly the case here in Raleigh and the Triangle area. When I use assertive pricing my phone rings off the hook.

Home sellers need to understand there has to be a "bargain." Buyers have gotten wise to the fact that there are deals all over the place and many don't even want to look at anything that is not positioned with a nice reduction in mind. This is a buyers market all day long, like it or not, they are in control of what gets shown. I'm constantly shocked in today's economy when new listings are priced high. It is no surprise to me then that the home will still be sitting on the market for many months to come.

Good news is there is money, and buyers with money actively pursuing homes and investment properties, but they are smart and consumer consciously aware. If a house is put on the market right to begin with instead of having to reduce it, the days on market should remain low.

Bottom line, be realistic in pricing. Do you want to sell your home? Then come in militantly and make it an offer that can't be refused. Otherwise you will waste every ones time, money, and create a lot of frustration, only having to drop the price to sell it in the end anyway. Something to think about.


"Because Integrity Does Matter!"
http://www.JamieMori.com

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